For teams with questions about their users

“Why do trials stall in week two?”
Ask it today. Know this week.

Surveys are just the vehicle. Mindful Metrics is built for the answer — it reaches the right people, asks in ways that get honest signal, and hands you data that’s ready to act on. No analyst required, no enterprise contract.

Private alpha · Invites go out in small waves · Data stays in the EU

app.mindfulmetrics.io

The Mindful Metrics results view: KPI tiles for responses, completion, median time, NPS and value-for-money; a data-quality panel; a response-volume trend; and a completion funnel showing per-question drop-off.

The results view — KPIs, a completion funnel and a live response trend, ready the moment responses land.

Answers teams get with Mindful Metrics

Not screenshots of forms — the actual output. Each starts from a template, with the capability that makes it trustworthy built in.

“Why did they cancel — really?”

Churn

Every path yields a usable reason — no more “other” pile. ⑃ Branch logic

“What would they actually pay?”

Pricing

Price points shown in random order — no anchoring. ⇄ Randomization · Quotas

“Which step loses people?”

Onboarding

Each user’s own signup path piped into the questions. ⤳ Piping

“What should we build next?”

Roadmap

Ranking forces trade-offs — an ordered list, not five “loves”. Ranking & matrix

“Is satisfaction actually improving?”

Loyalty

Identical export variables every wave — trend it in one pivot. Stable variables

“Who is our power user, exactly?”

Segments

Screeners route the right people in; quotas balance the sample. ✱ Attention checks · Screeners

How you get there

Three things stand between a question and an answer you can trust.

Reach the right people — only them

An answer from the wrong audience is worse than no answer. Screeners route qualified respondents in, branch logic gives every segment its own path, and quotas fill a balanced sample — then close themselves.

Display, skip & branch logic with a visual flow view
Quotas per segment, with automatic close
Attention checks that quietly flag low-effort takers

Ask in ways people answer honestly

Generic questions get generic answers. Pipe in what you already know so every question feels personal, randomize options to remove bias, and pick from 19 question types — each designed to feel effortless on any device.

Piping & carry-forward from any prior answer
19 question types — choice, ranking, matrix, sliders, media…
Accessible, fast respondent experience = higher completion

Turn responses into the answer — same day

Most teams lose a week cleaning data before they can even look at it. Here, every question maps to labeled export variables with numeric recodes you control — so the moment responses land, the answer is one pivot table away.

Live data dictionary with inline recode editing
One-click CSV & SPSS export, BI-friendly
Saved segments to slice by any answer or attribute

And when the next question is harder — it’s all already here.

Build

19 question typesTemplates & question blocksFull themingWelcome & end screensLive device previewFlow viewUndo everything

Target

Display · skip · branch logicScreenersQuotas with auto-closeRandomizationAttention checksEmbedded dataPiping & carry-forward

Analyze

Data dictionary & recodesSaved segmentsStable variables across wavesCSV & SPSS export

Trust

EU residency · FrankfurtGDPR · DPA on request

Why teams switch

Coming from a form builder

“The survey was easy. The answer wasn’t.”

Basic forms stop at collection. Branch logic, quotas and labeled exports carry you the rest of the way — from responses to a number you can defend.

Coming from an enterprise suite

“We used 5% of it — and paid for all of it.”

The same research rigor — logic, quotas, SPSS export — without the annual contract, the sales cycle, or an onboarding quarter.

Coming from gut feel

“We shipped it, then found out.”

First study live in an afternoon, a defensible answer before the sprint ends — far cheaper than building the wrong thing.

Pay for builders, never respondents.

Respondents never need an account — share a link, get answers. You only pay for the people who build.

Free

€0forever

For your first real answers.

3 active surveys
100 responses / month
1 builder seat
Core question types
Skip & display logic
CSV export
Mindful Metrics badge on surveys

Request early access

Ready for your procurement checklist.

EU data residency

All data processed and stored in Frankfurt (eu-central-1). It never leaves the EU.

GDPR by default

A DPA on request, and you control retention and deletion per survey.

Access control

Owner / editor / viewer roles, enforced at the database layer with row-level security.

Encrypted in transit & at rest

TLS everywhere; data encrypted at rest in our EU database.

Questions, answered

What counts as a response?

A completed submission. Partials and previews don’t count against your limit, and limits reset each month.

Do respondents need an account?

No. They get a link that works on any device — no login, no app, nothing to install. You only ever pay for builder seats.

Can we bring surveys over from another tool?

Paste your questions in and we’ll parse them — bullet lists become options and question types are auto-detected. Fine-tune anything before you launch.

How do you handle GDPR?

All data is processed and stored in Frankfurt (eu-central-1), a DPA is available on request, and you control retention and deletion per survey.

Who needs a paid seat?

Only people who build and edit surveys. Share read-only results links with anyone — no seat required.

What do you need to know this week?

Free plan · No credit card · Pay for builders, never respondents

EU data residency · FrankfurtGDPR

“Why do trials stall in week two?”“Which price feels fair — and to whom?”“What nearly stopped people from signing up?”“Which onboarding step loses people?”Ask it today. Know this week.